Our mission is to connect the world to real product experiences from people like them.
We created the first product experience network called "PRODUCTPEEL". www.productpeel.com and it's iPhone and Android Apps are a place where real people share the real experiences they have with products and services.
Today, when learning about a product or service on the internet, you will find static ratings, anonymous reviews, and ads that follow you around. We believe there is a better way.
Whenever you’re making a buying decision, you should be able to see the experiences of people like you that use the product. We verify the authenticity of each consumer that posts on www.productpeel.com and it's apps.
Once you sign up, we begin personalizing your experience so you see the real experiences of people like you. We focus on one product category a week. If there is a product you want us to include, please contact us.
When a product or service is peeled, the real experiences that real people have with it are shared so people with different backgrounds, tastes and preferences can find out what’s possible for people like them.
You can add to a PEEL of a product or service, or you can be the one that starts the PEEL. Simply post an authentic video or photo of yourself using the product or service and describe the real experiences you’ve had with it so far. You can add or edit what you share at anytime.
If you want to share more, we developed a model you can follow to better help others figure out if a product or service is right for them. We call this The 5 Steps to Peel a Product. When you peel something on ProductPeel, you don’t have to follow these steps, but we recommend that you choose one or more.
Here is a nice infographic that outlines it: https://www.productpeel.com/5stepsinfographic
The 5 Steps to Peel a Product:
Ben is CTO of ProductPeel. Having built a successful dev shop with 85 employees over the past 8 years, he has architected and managed dozens of web and mobile applications, helping several clients with successful exits. In his 17 years of software development, he has been building applications since the early days of the internet.
David Kirkpatrick is an advisor to ProductPeel. He is the founder and CEO of Techonomy. He is also a journalist, commentator about technology, and author of the bestselling book “The Facebook Effect: The Inside Story of the Company that is Connecting the World,” published in 32 countries. He spent 25 years at Fortune, and founded and hosted its Brainstorm and Brainstorm Tech conferences. In addition to writing for Techonomy, he contributes to Forbes and Vanity Fair. He is a member of the Council on Foreign Relations.
Jeffrey Hayzlett is an advisor to ProductPeel. He is a global business celebrity and primetime television show host on Bloomberg Television. He is the host of C-Suite with Jeffrey Hayzlett and Executive Perspectives on C-Suite TV, and business radio host of All Business with Jeffrey Hayzlett on CBS on-demand radio network Play.It. He is a global business celebrity, speaker, best-selling author, and Chairman of C-Suite Network, home of the world’s most powerful network of C-Suite leaders. Hayzlett is a well-traveled public speaker, the author of two bestselling business books, The Mirror Test and Running the Gauntlet. His third book, Think Big, Act Bigger, released September 2015. Hayzlett is formerly the Chief Marketing Officer of the Eastman Kodak Company, reporting to Kodak Chairman and CEO Antonio M. Perez from 2009-2010.
John G. Lynch, Jr. is an advisor to ProductPeel. Dr. Lynch received his BA in Economics, his MA in Psychology, and his PhD In Psychology from the University of Illinois at Urbana-Champaign. He has taught at the University of Florida, Duke University, and is currently the Ted Andersen Professor of Free Enterprise at the Leeds School of Business, University of Colorado Boulder. Dr. Lynch studies the cognitive psychology of consumer decision-making. He is a Fellow at the Association for Consumer Research, the American Psychological Association, and the Society for Consumer Psychology. He is a recipient of the Paul D. Converse Award for Outstanding Contributions to the Science of Marketing, and the Distinguished Scientific Achievement Award from the Society for Consumer Psychology.
After working for Procter & Gamble, General Mills, Google and Facebook; I co-founded PRODUCTPEEL to connect the world to real product experiences.
Stephen Spiller is an advisor to ProductPeel. He received his BA in Psychology and Economics from the University of Virginia and his PhD in Marketing from Duke University. Dr. Spiller is currently an Assistant Professor of Marketing and Behavioral Decision Making at the UCLA Anderson School of Management. His research focuses on how consumers make decisions, concentrating on when they decide to consider additional options and how they reason about and describe product differences.
Sunil Kanderi is an advisor to ProductPeel. He is also the CEO and founder of Mokriya, a premier Mobile solutions and strategy company based out of Cupertino, CA. Mokriya has designed and developed Mobile Apps and SDK's for some of the premier tech startups and Fortune 500 companies including: Craigslist, SideCar, Glassdoor, LegalZoom, AT&T, Sandisk, etc.
We provide businesses and agencies with the tools they need to capture authentic customer videos, and to display them to the right people at scale. Businesses and agencies can sign up for FREE at www.videopeel.com
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